PR Congress 2012
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Presented by
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in cooperation with
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Lunch Sponsor:
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Major Sponsors:
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Thank you to our media partners:
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Minor Sponsors:
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Public relations professionals today have opportunities that didn’t exist before.

What we create, how we connect with people, or how they connect back, it’s beyond media relations.

It’s not just about event ideas anymore, but stakeholder engagement ideas.

With video, it’s about old moves, but using new media.

And it’s not just about sending a message out, but orchestrating messages that would be as relevant on print as it is on someone’s phone.

The opportunities existing from traditional media and presented by social media are wonderful and challenging at the same time.

We need to have the skills to manage these. 

Are you ready?


Registration is now closed.
As earlier announced, the huge turnout of participants will constrain us from entertaining walk-in registrations at the PR Congress.


On opening day of the Congress, alphabetized registration starts at 7:30 a.m. and closes by 8:30 a.m.

Fully paid registrants will be given priority seating and congress kits. Unpaid accounts may be settled at the door and their registrations validated. To re-confirm proof of payment, we advise registrants to bring their original bank transaction slips.

Thank you.



To know more about the PR Congress,
please click here to download the event folio.

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SWALLOWING THE RED PILL: The Age of Digital Disruption
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CLICK: Tools that Changed the Rules


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WHO ARE THE MEDIA TODAY? Citizen Journalism
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WHAT YOU SEE IS WHAT YOU GET:  Issues & Challenges in New Media
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WHAT YOU DON'T SEE IS BETTER YET:  Opportunities for Public Relations & Issues Management
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WALK THE LINE:  Has Ethical Practice Changed with the Change in Influencers?
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GANITO KAMI NOON, PAANO KAYO NGAYON? 
A Comedic Presentation of the Transition from Traditional to New Media
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INTEGRATING COMMUNICATIONS AMIDST THE DISRUPTION
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ACCIDENTALLY ON PURPOSE: Reputation Management
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TOUCH:  Engaging the External Audience
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MODERN FAMILY: Keeping the House in Order thru Internal Communications
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(DON'T JUST) DROP IT LIKE IT'S HOT:  Crisis Communications
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MISSION POSSIBLE:  Issues Management
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ROMANCING THE DISRUPTION:  Branding the Philippines Here and Abroad
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